Rugby League

TFE’s work in Rugby League

The principles we work to can be applied to lots of other sports. We’ve recently begun researching Fan Engagement in Rugby League. You can find out all about what we’re doing here, and in the News section.

Fan Survey Results now in! Read them in the News section

Think Fan Engagement has launched their first Rugby League Fans Survey.

The survey is aimed at fans of English and Welsh clubs in Super League, Championship and League One, and is looking to understand how fans of those clubs feel about how clubs and the governing bodies, engage with their fans, and consult on a range of issues including ‘rebranding’ and name changes.


Kevin Rye, Founder and Director of Think Fan Engagement, commented:

“Rugby League is an important sport in the country’s life, and has passionate followers who are dedicated to the sport and to their clubs. In the year of the Rugby League World Cup, I think it’s a good moment to start trying to understand more about the views of those fans – particularly on issues like rebranding and identity changes to clubs, and how much they feel listened to.

“It’s vitally important that the role of fans in sustaining their sport is better recognised, and better understood. I’m really excited at the launch of the survey, and I urge as many fans to take part as possible.”

The survey applies only to supporters of English and Welsh clubs competing in Super League, RFL Championship and RFL League One. We are undertaking this research independent of any company or organisation, including The RFL, Super League or any commercial partners.

NB: We are not seeking responses from fans of the two French clubs (Catalan Dragons and Toulouse Olympique) who play in Super League and Championship respectively. This is because our research is currently confined to fans of English and Welsh clubs only.

If you would like to contact Think Fan Engagement, please email

You can take the survey below, or via