David is Head of Communications at LCP, and has recently also taken on the role of Head of Fan Engagement within LCP’s Sports Consultancy division Advisory team.
He has worked with all manner of organisations – large and small, private and public sector, in almost every sector of the economy – helping them to engage effectively with their audience (employees, members, policyholders or the public). No matter whether the task is to communicate consult about change, encourage action, or simply a requirement to communicate information, good communication can deliver better outcomes for the organisation and the audience alike.
The same elements which make up communication best practice apply to the world of fan engagement as much as any other communication task – amplified in many cases by the emotional nature of the fan/club relationship. By applying a strategic approach, we can help to achieve the organisation’s priorities, deliver better engagement and satisfy regulatory needs, providing a foundation for future success.
For more, go to: lcp.com/en/sports