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Fan Engagement Hub
With a few tweaks aside, we have used the same algorithm (scoring system) since the first edition in 2019. We only ever make adjustments to clarify certain elements of the scoring, or according to changes in practice within the industry (e.g. the replacement of Customer Charters in the EPL and EFL with Fan Engagement Plans), or externally (e.g. ‘X’/Twitter becoming a far less used platform for fan and broader customer engagement). We always ensure that the algorithm is published. Please use the links below to read all versions from 2021.