Bristol Rovers, Lincoln City, Bradford City: Pod 78: Make Fan Engagement pay!

This episode is with Tom Gorringe, CEO of Bristol Rovers (next week’s host of the first Fan Engagement Network), Liam Scully, CEO of Lincoln City, and Ryan Sparks, CEO of League Two Bradford City. Listen via the website below, or via your favourite podcast provider. Search Fan Engagement Pod.

Fan Engagement Pod

The three of them have done impressive jobs with each of the clubs they run, placing structured and strategic Fan Engagement at the heart of what they do, ensuring it feeds into decision making and key commercial decisions.

They tell us their lessons from their time in charge, including the learning curve, how each club is unique, but how to apply experiences from elsewhere – including other sports, and how winning only papers over the cracks of a creaking structure.

As Liam himself says, this is an exciting time to be in charge of a football club. We’re seeing genuine changes in how clubs are run, with good Fan Engagement now being seen as a positive opportunity. All three are clear that reform – financial and administrative – through the new Independent Regulator will make that opportunity even greater, especially when it comes to staffing in key Fan Engagement roles.

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